![What do Shopped Privately and Shopped Publicly mean?]({"bg": "//theme.zdassets.com/theme_assets/10578075/e106cc8a79a6a41c781c71d999cffaa33b481de7.jpg"})
![What do Shopped Privately and Shopped Publicly mean?]({"bg": "//theme.zdassets.com/theme_assets/10578075/d38d9cc5a4fcb160800cb7a8f0e0cb60aaa36d2e.jpg"})
Shopped Privately includes customers who have used their personalized Vehicle Wallet experience. These customers have utilized their Vehicle Wallet experience to view offers, shop inventory and/or review their current vehicle information.
Shopped Publicly includes customers who have visited the public dealership website through their monthly update email, Vehicle Wallet or identified via FullThrottle ShopperSuite.
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