Help: What do Website Engaged and Wallet Engaged mean?

Wallet Engaged includes customers who have used their personalized Vehicle Wallet experience. These customers have utilized their Vehicle Wallet experience to view offers, shop inventory and/or review their current vehicle information.

Website Engaged includes customers who have visited the public dealership website through their monthly update email, Vehicle Wallet or identified via fullthrottle.ai new audience generation/ShopperSuite.

These two labels can be found in Previous Customers - under the Sales or Service screens, under Total Shopping Customers tab.